Communication Service
    The Communications Service, as part of the Learn Sheffield subscription, is currently under review.
    
    If a subscribing school requires crisis comms support, until this review is completed, they should contact Stephen Betts (Stephen.betts@learnsheffield.co.uk) or call 0114 250 7417.
    
        The communications offer to schools and academies from Learn Sheffield and Sheffield City Council were merged into one communications package from September 2019. This ensures an improved offer to schools, combining our strengths and making the offer available within the core Learn Sheffield subscription to ensure that more schools and academies can benefit when they are in need of support.
        
    The pages below tell you more about the ‘crisis comms’ offer, the other services that are available and most importantly, how to contact the service if you need support.
The pages below tell you more about the ‘crisis comms’ offer, the other services that are available and most importantly, how to contact the service if you need support.
        
       
     
     
    
        
        
        
            Crisis Comms
        
            Sometimes things go wrong and that can lead to problems with public perception and the reputation of your school or academy. 
            We have experts in managing crisis communications, and work with other organisations to provide help if the worst were to happen, including many of Sheffield’s schools.
            This service is now jointly provided by Learn Sheffield and Sheffield City Council bringing together education and communication expertise.
            If you are involved with something which might cause problems in the media, please get in touch, even before you hear from any media.
 
            How to subscribe
            
            - If you are subscribed to Learn Sheffield then this service is included within your subscription.
- If you wish to purchase this service as a stand-alone service, please contact enquiries@learnsheffield.co.uk for more information.
Other Comms Services
            
        If you are interested in any of the packages below, please contact enquiries@learnsheffield.co.uk for costs and more information.
        
            
            Audit and Strategy
            How do you communicate with parents, staff and pupils?
            Could you do it better?
            We will:
                
                    - visit your school and carry out an
            audit of your current communications
            plan, messages and methods of
            communications
- provide recommendations to help
            maintain/ improve your communications
            strategy, and help promote positive
            messages
Further support is available at additional
            cost.
             
            
            
                
                
                    Communications
                        Strategy
                        implementation
                       
                    We can help you
                        implement your
                        Communication Strategy.
                        After your audit we will:
                    
                        - help identify your key
                            milestones and a
                            timeline for messages
- help create consistent
                            approaches to
                            messaging across
                            school
- offer support in
                            preparing and releasing
                            proactive positive stories
                            to the local media to
                            help build and boost
                            your reputation
- help set up any required
                            new social media
                            accounts to increase
                            engagement
-  recommend the most
                            appropriate channels
                            for communicating
                            messages to your
                            different audiences
 
                
                
                
                    Social Media
                        
                    Are you happy with your
                        social media strategy
                        and planning but feel
                        some of your staff
                        would benefit from some
                        training? We can offer
                        sessions for up to five
                        staff to help you make
                        the most of your social
                        media channels and
                        maximise engagement
                        from staff, pupils and the
                        community. We will:
                    
                    
                    - provide training to
                        up to five identified
                        officers within your
                        school which includes
                        advise on any
                        relevant legislation
                        social media users
                        should be aware of
- review and set up
                        any new accounts
                        required to increase
 
                
                
                
                    Media training for
                        leaders
                    Do you feel comfortable
                        dealing with the media and
                        media enquiries?
                    Our training has been
                        developed by experienced
                        PR professionals and
                        journalists, and will support
                        your communications needs
                        in difficult events.
                    This three-hour session will
                        include:
                    
                        - an introduction to media
                            and types of interviews,
                            including how to prepare,
                            key messages, developing
                            your own style and
                            confidence building to help
                            you appear and sound
                            relaxed
- help in understanding how
                            the things you say are
                            used and interpreted by
                            the media
- role-play interview
                            practice with feedback
                            and assessment to review
                            content, style and body
                            language